Before I became a Mosster, I was in no way a bedding aficionado. In all honesty, I might have still been sleeping with bedding I’d had since I was a teenager—and just to clarify, I am not a man. After several years here, I love bedding. Comforters, quilts, window treatments: you name it, I own it. My favorite? Euro shams. I love Euro Shams. Euro shams are not only predominantly featured in my bedroom but also my living room, even the porch. Whenever I come home with a new one, my roommate can barely contain her groan.

Just for clarification, Euro Shams are what are generally pictured at the back of bedding photos, the big square pillows right in front of the head board. They are offered with almost every single bedding pattern. Usually, the shams measure 26×26 and come unstuffed. Many times I have a customer ask me what Euro Shams are for—why, if my set comes with standard (rectangular) shams, do I need to buy these pillows?

Euro Shams are more than just pillows you have to take off the bed before you go to sleep. If you are looking to make your bed a showpiece, Euro Shams should be your first stop. By sitting flat against the headboard, all of your other accessories have a good foundation. The rectangular shams and toss pillows stack almost upright. Without the Euro Shams? Everything kind of slopes backwards, so no matter how tidily you make your bed, it just doesn’t look put together.

Side benefits of Euro Shams?
As a bedtime reader—or let’s be even more honest—a bedtime TV watcher, Euro shams are great at propping up my back, supporting me while I laugh at the Late, Late Show. In my guestroom/office, I turned the twin bed into a day bed by using three of the Euro Shams against the wall. In my living room lives a very plain beige couch which I dress up just by rotating a few Euro Shams.

Things to keep in mind while you’re shopping.
Most bedding pictures are taken using a full sized bed. For the best fit we recommend one Euro Sham for Twins; Fulls and Queens need two; and King and Cal Kings use three. This is why the Euro Shams are sold individually.

One of our most frequently asked questions is, “Do you sell the actual pillows?” As much as we hate sending you somewhere else to complete your purchase, we currently do not—although we hope to rectify that in the very near future. Right now we have to say that you can pick up the pillows for the Euro Shams (cleverly named “Euro Stuffers”) any place you purchase the regular pillows you sleep on.

Do you have a little known use for Euro Shams? Or do you just have a Euro Sham addiction you need to share? Let me know!

Thanks for your time and Happy Shopping!